Magiboards

Magiboards has been manufacturing presentation products such as whiteboards and noticeboards in the UK for over 50 years.

I’ve been working with Shropshire-based whiteboard and noticeboard manufacturer Magiboards since around 2006, when in my role of web developer with Shropshire-based digital agency matm I took on the task of creating an entirely bespoke e-commerce website allowing their business customers to buy from the Magiboards website directly.

magiboards-16-9

Fast forward to 2015 and the Magiboards website is based on a bespoke WordPress add-on which handles the shop, customer accounts and ordering system. The bespoke WordPress plugin gives Magiboards complete control over much of their site, allowing for complete visual and textual flexibility.

The Magiboards website features an advanced “filtering” faceted navigation system utilising custom taxonomies and product categories. The product pages feature Ajax product customisation control allowing customers to select their choice of board colour and size easily.

magiboards-faceted-nav

In 2014, working with designs provided by The Design Frontier, I delivered a bespoke PDF brochure generation system powered by WordPress custom post types and the mpdf PDF creation library. The brochure pages can easily be downloaded by customers for business use, as well as being used by the Magiboards Sales Manager.

As well as pioneering technical development of the website I also work closely with Magiboards to recommend and integrate SEO solutions which has driven increased web visits year on year, as well as an increase in conversion rates and improved sales.

The website is fully responsive and works in a variety of browsers across multiple devices.

magiboards-responsive-wordpress-website

Magiboards has been working with Jem for 9 years. She single handedly developed and continues to maintain the Magiboards’ website. Our brief to Jem was to design something which we can easily update ourselves. This has worked very well, leaving our budget to be spent on continually adding new areas to the website.

An excellent web programmer, Jem understands what we are trying to achieve and always delivers. I would highly recommend Jem to any company wishing to use her services.

Angela, Director

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  • 5 5

    Jem has been unflinchingly helpful with every stage of the development of the Albion site, and has helped us keep it up to date and functioning effectively, solving problems as they have arisen. I am a techno-phobe, but Jem has been unfailingly supportive, helpful, always friendly and efficient. Also her rates seem really good value, but don’t tell her I said so.

    Albion Motorcycles
  • 5 5

    Jem re-designed our website for us, ensuring it is now engaging, user-friendly and fantastic-looking. Highly recommend.

    Howie Kent & Co
  • 5 5

    Magiboards has been working with Jem for 9 years. She single handedly developed and continues to maintain the Magiboards’ website. Our brief to Jem was to design something which we can easily update ourselves. This has worked very well, leaving our budget to be spent on continually adding new areas to the website.

    An excellent web programmer, Jem understands what we are trying to achieve and always delivers. I would highly recommend Jem to any company wishing to use her services.

    Director
  • 5 5

    We needed a quick refresh of our website, which is heavily used by prospective and existing parents, staff and pupils. We needed to make sure that our site was flexible to appeal to all our end users and showcased our school. Working with Jem, I was able to quickly turn my thoughts into a brief, and then into a final product.

    Jem clearly knows what she is doing with WordPress, and her work showcases her considerable knowledge and no nonsense approach. I intend to use her again, when required, and would recommend her to others looking for a developer who knows WordPress inside out.

    Network Manager (SMT)
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Why I love working with WordPress

I've been using WordPress since the heady days of version 1.2 and developing WordPress websites commercially since version 1.5 (released in 2005!)